EU AI Act transparency duties apply now; high-risk duties from December 2027. Check your exposure
Insights About us Careers
Contact us
Industries / 11 verticals

AI for Transport and Logistics

Where a forecast error becomes a truck in the wrong place. Eleven verticals, written for the person who has to move the freight tomorrow rather than the person modelling the network.

11 verticals
Individual pages
2 Dec 2027
Annex III road traffic
Optimisation
Not prediction
Why this sector is different

This is an operations research sector wearing a machine learning label.

Most of the genuinely valuable work in logistics is optimisation rather than prediction: routing, scheduling, loading, slotting, network design, crew rostering. These are constrained optimisation problems with decades of established method behind them, and they work. The reason they are frequently sold as AI is that AI sells better, and the reason they frequently disappoint is that the constraints used in the model are not the constraints that exist on the ground.

The second thing that separates the projects that land from the ones that stall is whether the plan can survive contact with operations. A route that ignores a driver's knowledge of a loading bay, a schedule that assumes a dock turnaround nobody achieves, a slotting plan that puts heavy items on a top shelf — each is technically optimal and operationally rejected. We spend the first weeks of a logistics engagement collecting constraints that exist only in people's heads, because that is what determines whether the optimiser is used.

Evidence, not enthusiasm

Where AI actually earns its place in logistics

Ranked by evidence rather than by conference frequency. The maturity column is our own read; the catch column is what the case study leaves out.

WhereWhat it doesMaturityThe catch
Route optimisation and schedulingSequences stops, assigns vehicles and builds routes against real constraints.ProvenDecades of established method. The constraint set, not the algorithm, decides whether anyone uses it.
Demand and volume forecastingPredicts shipment volumes by lane, service and location.ProvenReliable. In contract logistics you inherit your customers' forecast error, which is worth modelling separately.
Warehouse slotting and picking optimisationPlaces stock and sequences picks to reduce travel.ProvenTravel is most of the pick cost, so the gains are real and directly measurable.
ETA predictionPredicts arrival times across road, sea, air and rail.StrongGenuinely improved by data. Accuracy is bounded by events nobody can see — port congestion, customs, weather.
Document and customs automationExtracts and validates data from bills of lading, invoices, declarations.ProvenHigh volume, structured, immediately measurable. Exception rate decides the saving.
Fleet safety and driver behaviourDetects risky driving from telematics and in-cab video.StrongEffective, and it is a workforce intervention before it is a technology one. Design it as such or it will be resisted.
Network design and capacity planningLocates facilities and designs flows against cost and service.StrongOperations research, and it works. The hard part is data quality on cost-to-serve.
Autonomous long-haul truckingDriverless operation on defined corridors.EarlyReal and small. Around 440,000 driverless miles across ten commercial routes by mid-2026, against billions of truck miles annually.

Autonomy is real, and it is smaller than the coverage suggests

Driverless trucks are genuinely operating without a person behind the wheel on public roads, on around ten commercial routes in the US Sun Belt, having accumulated in the region of 440,000 driverless miles by mid-2026 with a stated production target of a thousand trucks a year. That is a real engineering achievement and it is a rounding error against annual US truck mileage. The proportionate response is to keep watching it, to make sure your systems could accept an autonomous carrier as a capacity option, and to spend this year's budget on routing, forecasting, dock scheduling and document automation — which return now, on lanes you actually run.

What the rules require

Road traffic, working time and the paperwork that moves freight

Transport sits under road traffic and transport safety law, working time and tachograph rules, customs and trade regimes, and for some systems the AI Act's critical infrastructure category. This is our reading as at September 2026 and we work alongside your compliance and legal functions rather than in place of them.

EU AI Act

Annex III includes road traffic

AI intended for use as a safety component in the management and operation of critical infrastructure, including road traffic, is high-risk with obligations from 2 December 2027. Routing, scheduling, forecasting and ETA systems are operational tools rather than safety components. Systems that intervene in vehicle behaviour, or that manage traffic infrastructure as a safety function, are a different matter and should be classified deliberately with counsel.

Driver monitoring

The most sensitive system you will deploy

In-cab cameras and driver behaviour scoring touch employment law, data protection and, in the EU, the AI Act's prohibition on emotion inference in the workplace. Fatigue and distraction detection based on observable behaviour is generally distinguishable from emotion inference, and the boundary is worth establishing with counsel before deployment rather than after a works council objects.

Working time and tachograph

Hard constraints, not preferences

Driver hours, rest periods and tachograph rules are legal limits. Any scheduling or routing optimiser must treat them as inviolable constraints rather than costs to trade against — and must handle them correctly across jurisdictions for international operations, where the applicable rules change at a border.

Customs and trade

The EU reform is coming, and one change already landed

The EU Customs Data Hub opens for e-commerce consignments in 2028, becomes voluntary for other importers in 2031 and mandatory for all traders in 2034. The €150 duty exemption is abolished and e-commerce platforms become the importer, collecting duties and VAT at purchase. A temporary €3 per-item duty applies from 1 July 2026 until 1 July 2028.

Maritime decarbonisation

Not yet adopted, and worth watching closely

The IMO Net-Zero Framework was agreed in principle in April 2025, its adoption vote was delayed from October 2025, and it remains unadopted — with negotiations continuing through 2026 and projected entry into force around 2028. Anyone selling you a compliance product on the basis that the framework is in force is ahead of the facts.

Data protection

Telematics is personal data

Vehicle telematics, driver scoring and in-cab video are personal data about workers, with the transparency, minimisation and purpose limitation obligations that follow. In many jurisdictions this also engages works council consultation, which is a project timeline consideration rather than a compliance footnote.

What this means for a build

Two things are architectural. Legal driving time limits belong in the constraint set, encoded as hard and jurisdiction-aware, never as penalties an optimiser can trade against. And any system observing drivers should be designed as a workforce intervention first: what is collected, who sees it, what it is used for and what it is never used for, agreed before deployment. The technology in both cases is straightforward; the failure mode is a system that is legally exposed or operationally rejected. See AI policy development and AI data privacy compliance.

The 11 verticals

Who we write for

Each page starts from that organisation's own problems, names the regulatory exposure it carries, and routes into the engineering. Depth varies and is stated on each page.

Tier 1

Logistics & 3PL

Quoting, cost-to-serve, routing and customer forecast bias — where margin is won at the tender.

Read more →
Tier 1

Freight & trucking

Load matching, pricing, ETAs and driver retention — with autonomy sized honestly.

Read more →
Tier 2

Shipping & maritime

Voyage optimisation, fuel and emissions, port call planning and container repositioning.

Read more →
Tier 2

Air cargo & freight aviation

Capacity and revenue management, load planning and booking accuracy — where a booking is not a shipment.

Read more →
Tier 3

Rail

Rolling stock condition, infrastructure inspection and delay analytics — outside the signalling safety case.

Read more →
Tier 2

Last-mile delivery

Routing with real service times, failure prediction and slot management — where the cost is the second attempt.

Read more →
Tier 1

Warehousing & fulfilment

Slotting, pick paths, labour forecasting and dock scheduling — where travel is most of the cost.

Read more →
Tier 1

Fleet management

Maintenance, fuel analytics, safety programmes and replacement timing — plus honest EV transition modelling.

Read more →
Tier 3

Courier & postal

Sortation and network flow, peak forecasting and address quality — at network scale.

Read more →
Tier 3

Customs & trade

Classification support, declaration automation and screening — with the EU customs reform timeline mapped.

Read more →
Tier 1

Supply chain planning

Demand forecasting, inventory optimisation and lead time variability — where the plan meets the process.

Read more →
Questions

FAQ

Marked up with FAQPage schema so these answers can surface in search results and inside AI assistant responses.

Do you have logistics experience?

Yes in routing and scheduling optimisation, demand and ETA forecasting, warehouse operations analytics and document automation. Less in maritime operations specifically, and none in vehicle autonomy engineering — we would not claim otherwise. Each of the eleven vertical pages states our depth in that area rather than implying uniform expertise across the sector.

Is this machine learning or operations research?

Mostly operations research, and we say so because it changes what you should buy. Routing, scheduling, slotting, loading and network design are constrained optimisation problems with decades of established method and reliable results. Machine learning contributes the inputs — demand forecasts, ETA predictions, service time estimates — that make the optimisation realistic. A supplier presenting routing as a machine learning breakthrough is describing a solved problem in fashionable language.

Why do our optimisation projects get ignored by operations?

Almost always because the constraint set is incomplete. Drivers, planners and warehouse supervisors hold constraints that exist nowhere in writing: which bay a vehicle cannot reach, which customer will not accept a delivery before ten, which pick face jams if you slot heavy items there. An optimiser missing those produces plans that are technically optimal and practically wrong, and it takes about two rejections before people stop looking at it. We spend the first weeks collecting those constraints, because that is what determines adoption.

Should we be planning for autonomous trucks?

You should be able to accept one as a capacity option and you should not be reorganising around it this year. Driverless trucks are genuinely running without a person aboard on around ten commercial US routes, with roughly 440,000 driverless miles by mid-2026 — real, and a rounding error against annual truck mileage. The proportionate move is systems that can handle an autonomous carrier in the mix, while this year's budget goes to routing, dock scheduling and document automation that return now.

What is the most common way logistics AI projects fail?

They optimise something the business cannot execute. A perfect route that ignores the dock booking system, a slotting plan the warehouse management system cannot implement, a forecast that arrives after the carrier commitment deadline. We ask what the operational process can actually act on, and by when, before scoping anything — and that question has ended engagements before anyone spent money.

Start with the problem, not the technology.

Thirty minutes, no charge, no deck. Tell us what is going wrong in your organisation and we will tell you whether AI is the right instrument — including when it plainly is not.